A hands-on AI module. Run on your campus, by our team.

A workshop where your students build with AI on a real company question. It fits into a course you already teach, and needs no technical faculty.

ESCP Berlin, September 2026: 800 at the conference, then 210 students in 34 teams over two days.

ESCP Business SchoolTsinghua UniversityPrinceton UniversityESCP Business SchoolTsinghua UniversityPrinceton UniversityESCP Business SchoolTsinghua UniversityPrinceton University
Why schools bring us in

The jobs your students are heading for are changing with AI. Employers now hire people who have already used it on real work. 

That is what we add to your programme: hands-on experience of business with AI, on a real company question, before your students graduate.

0%

of employers expect AI to transform their business by 2030

0%

of workers' core skills are expected to change by 2030

0%

of organisations already use AI in at least one function

0

students trained in one cohort, at ESCP Berlin

Sources: World Economic Forum, Future of Jobs Report 2025 · McKinsey, The State of AI, 2025 · ATELIA and ESCP Berlin, September 2026.

AI availability alone does not improve strategic decision quality. What determines the outcome is reflexive, iterative engagement with the tool.
Pauline MenezPauline MenezCo-founder · master's research on AI and executive decisions, Tsinghua University, 2026
What your students gain

Business experience with AI, before they graduate.

What a lecture cannot give them: a real company question, the tools in their hands, and work they can show an employer.

Brief · a drinks brandFinal

What the company asked

Price at €2.19 holds in every model
Berlin first: three teams agree
Volume in month one is a guess
Payback inside a year
// 01

A real business question

A case from a company, with its data and its trade-off, in the field your students are heading for.

// 02

AI tools in their hands

They build the answer themselves with an AI agent, with our team beside them, not a demo watched from a seat.

// 03

Work they can show

A deployed project and written feedback: something concrete for a CV, a portfolio or an interview.

MRTeam 12Pricing model
BuiltDemoedReviewed
LTTeam 12Market data
BuiltDemoedReviewed
ANTeam 12Launch plan
BuiltDemoedReviewed
Case ownerCan your team walk us through it on Thursday?
// 04

Seen by companies

The company behind the case sees the work, and can meet the students who did it.

How it runs

One session, three phases, and what stays after it. Half a day to two days, on your campus.

Strategic briefingThe AI ecosystem
  1. // 01

    Framing: strategy in the room

    A strategic briefing on the AI ecosystem and the token economy, the geopolitics (US and China, the EU AI Act, sovereignty), and what gets automated versus what stays human. Result: the problem worth building.

Bachelor, master or executive. No technical background required.

Book a call
What we teach

Three pillars: their job, the new jobs, and how to build with AI.

Not a coding course. What changes in the work your students are heading for, and enough practice to do it themselves. Hover a pillar to see what it covers.

Hover or tap a pillar

Three pillars, every session

What changes in their work, the jobs it creates, and how to build with it.

Example, end to endExample, end to end

ESCP Berlin: a conference for 800 students, then 210 of them building for two days.

Strategy in the room on the first day, building at the keyboard on the second. Every one of the 34 teams shipped a working product.

School
ESCP Business School
Campus
Berlin
Dates
10–11 Sept 2026
Cohort
Master in Management
// Day 1

The conference

How AI changes management and organisations, with the economic and geopolitical angle.

0students in the room

// Day 2

The workshop

Teams of about six turn an idea into a working prototype with an AI coding agent.

0students, in 34 teams

// After

Live products

Every team handed in a deployed tool, then presented it in front of the room.

0working apps handed in

Two cases. Pick one, see what teams built.

A real, Europe-wide problem worked from public data: pick a stakeholder, define the angle, make a decision, build the tool that supports it.

Germany priority map, built by a student team at ESCP Berlin
Map

Germany priority map

All 400 German districts scored and coloured, with the limits of the score written next to it.

Team 19

Team

Live

Deployed app

Water intelligence lens, built by a student team at ESCP Berlin
Pricing model

Water intelligence lens

Pick a country, shape the scenario, read the recommended price per cubic metre.

Team 12

Team

Live

Deployed app

AquaSignal, built by a student team at ESCP Berlin
Early warning

AquaSignal

A signal for city water managers, every prototype indicator marked as one.

Team 22

Team

Live

Deployed app

AquaCrop decision lab, built by a student team at ESCP Berlin
Decision tool

AquaCrop decision lab

A farm cooperative enters its own figures and gets a water budget for the season.

Team 5

Team

Live

Deployed app

Then each team presents, live.

Five minutes on stage, four slides: the problem, the tool working, the decision, and what the tool cannot tell you. Hover a slide, or reach it on a phone, to play it.

01 · The problem

Slide

5:00 left

On stage

ME

Mentor, from the roomSharp framing: two executives, one decision.

02 · Our tool, live

Slide

3:45 left

On stage

PE

Peer, from the roomWe moved the slider ourselves. It holds.

03 · The decision

Slide

2:30 left

On stage

AT

ATELIA, from the roomA clear call, and every figure traced to the data.

04 · What it cannot tell you

Slide

1:15 left

On stage

ME

Mentor, from the roomBest part: you said where the model stops.

Source: ATELIA and ESCP Berlin, 10 and 11 September 2026. App screenshots are the teams' own; the presentation and its comments are an illustration.

Tracking and feedback

Every prompt on record. Written feedback for every team.

We follow how each team works with AI, not only what it hands in. Your faculty gets written, argued feedback, and keeps its own grade if the course needs one.

team-07 / PROMPTS.md Logged
  • MR09:42Load the three sales files and show the margin by city.
  • LT09:51The chart is empty for Munich. Here is the error from the console.
  • AN10:05Add a slider for the price, from €1.79 to €2.49.
  • MR10:18Before we deploy: check that no key is in the code.
  • JB10:26Write the limits of the model under the chart.
MRLTANJBTeam 07Written feedback, for your faculty
  • What heldThe margin model is right, and the team checked it against the three sales files.
  • What did notThe Munich gap was patched, not explained. The demo hid it instead of naming it.
  • Next timeWrite the limits of the model before the chart, and test with a file you have not seen.

Quoted from the log, 10:18“Before we deploy: check that no key is in the code.”

  • Every prompt on record

    Each team keeps a log of its prompts: who wrote it, and when. Nothing to install for the students.

  • Read as a team

    The log shows how the team worked together with AI. We give no individual score.

  • Backed by evidence

    Every remark in the feedback comes with a quote from the log or the tool.

  • The grade stays yours

    We write the feedback; your faculty grades, if the course needs a grade. You decide what counts.

Where we have run itWhere we have run it

Before Berlin, Pauline ran the format at Tsinghua, with an international MBA cohort, and at Princeton, with graduate and undergraduate students. Three campuses, three very different rooms, the same method.

Beijing

Tsinghua

MBA

Programme

International

Cohort

Workshop

Format

Beijing

Campus

Berlin

ESCP

210

Students

34

Teams

34

Apps handed in

2

Days on campus

New Jersey

Princeton

Grad

And undergrad students

CS background

Profile

Workshop

Format

Princeton

Campus

Made for your course

Build your session in six choices.

The six questions every school asks us on the first call. Pick an answer for each: your session takes shape on the right, and we finalise it together.

How long?

01How long?

Pick one
Which students?

02Which students?

Pick one
Which case?

03Which case?

Pick one
Which AI tools?

04Which AI tools?

Pick one
Teams or individuals?

05Teams or individuals?

Pick one
Where does it fit?

06Where does it fit?

Pick one
Your session0 / 6 answered
  • How long?—
  • Which students?—
  • Which case?—
  • Which AI tools?—
  • Teams or individuals?—
  • Where does it fit?—

Start with the first question: each answer adds a layer to your session.

After the session

Your students keep going, with students from other schools.

The session ends; the practice does not. What every student keeps, free.

Community · open casesAcross schools
  • ESCP Business School
  • Tsinghua University
  • Princeton University
  • Your school

Illustration · the schools we have worked with

// 01

A community across schools

Students join peers from other universities: they meet, team up across schools and learn from each other's builds.

Open cases

Pricing a drink in a new country3/6 teams
Water risk, district by district2/6 teams
Support that answers itself4/6 teams
// 02

Live company cases

Real questions from companies stay open on the platform, so students can keep building and be seen by the company.

Guide · 01Set up your agentAccount, repository, first prompt
Guide · 02Prompt like a briefGoal, context, constraints, done when
Guide · 03Ship itDeploy, get a link, keep it safe
// 03

A guide to keep building

A PDF guide to the AI tools they used, with a step-by-step to keep building on their own.

What it costs

One package for the whole cohort, billed once.

Cohort rate

5,000 €excl. VAT

One-time package, for the entire cohort.

A workshop on your campus, run by our team, with everything the students need to build.

  • Travel fees for our team, included
  • Our team teaching live, on campus
  • Access to the AI tool for every student
  • One point of contact, from framing to delivery
// 01

Hands-on workshop and talk

A building session with an AI coding agent, and a talk on careers in the AI era, with the geopolitical and economic angle.

// 02

A community across schools

Students keep access to the platform and its community, with peers from other universities and live company cases.

// 03

A guide to keep going

A PDF guide to the AI tools they used, with a step-by-step to keep building on their own.

Common queries

What it costs the students, what it asks of your faculty, and who keeps the grade.

What programme directors ask us.

No. The package is paid by the school; students never pay, and their access to the AI tool is included.

No. Our team teaches live, on campus. Faculty are welcome in the room but never required, and nothing in your curriculum has to change.

No. Each team gets written, argued feedback: what held, what did not, what to try next, each point backed by a quote from its prompt log. Grading stays with the school: your faculty decides what counts.

No. A company can bring a question, never the curriculum. The teaching is ours, and your faculty sees every slide before the session.

A room, a date and the students. We bring the case, the tool access, the team and the materials.

Their project, a PDF guide to the AI tools they used, and a place in the ATELIA community: students from other schools, and live company cases to keep building on.

Talk to us

Tell us about the course and the cohort.

We come back to you with a proposed session to shape together, and a time for a call. One of the three founders replies.

contact@ateliaworkshop.ai

Opens your email app with the message ready to send.